Creative Marketer
Corrie Mayer Resume
Work Experience
2022-Present
Creative Manager
University of Cincinnati
College of Engineering & Applied Science Marketing & Communications
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Lead the development and execution of brand strategies that enhance the college’s identity across digital, print, and physical spaces. Oversee signage, promotional materials, and environmental branding to create a cohesive and engaging experience for students, faculty, and visitors.
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Manage and mentor a team of designers and content creators, providing direction on creative execution and brand consistency. Oversee project workflows, allocate resources, and ensure timely delivery of high-quality branded materials. Conduct performance evaluations and foster professional development.
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Partner with the Office of the Dean, faculty, and administrative leaders to align branding efforts with institutional goals. Act as a key resource for brand training, ensuring best practices in visual communication and messaging.
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Direct the design and placement of marketing collateral, displays, and event materials to optimize visibility and audience engagement.
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Oversee the creation of multimedia content, including video, photography, and graphic design, to support recruitment, outreach, and internal initiatives. Ensure all assets adhere to brand guidelines and accessibility standards.
2018 - 2022
Multi-Media Production Assistant
University of Cincinnati
College of Engineering & Applied Science
Marketing & Communications
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Strategize and develop branding and marketing materials for 8 undergraduate departments, all CEAS offices, and 122 labs and facilities.
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Build partnerships across the college to enhance the student experience, support internal institutions, and bolster the college's reputation through multimedia creation.
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Coordinate, produce, shoot, and edit video, photo, and graphic design collateral for events, student life, and special assignments, using professional equipment and Adobe Creative Suite.
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Oversee daily operations of the production studio, including equipment maintenance, budget management, scheduling, and ensuring accessibility of video resources for all.
2016 - 2024
Freelance Videographer/Editor
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Produce dynamic films for weddings, music videos and corporate videos
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Ideate, storyboard, shoot, edit and add video effects
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Conceptualize with client to fulfill their wants and work with them on the day of the shoot to ensure quality
2017 - 2017
Studio Coordinator
QVC
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Floor director for multiple QVC shows; positioning cameras, lighting and talent
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Onteract directly with producers, directors, and vendors to address, support and execute production plans
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Promote strategic branding via the preparation of on-set product displays and demonstrations
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Provide logistical support for the entire broadcast team
2015 - 2016
Production Manager
HLM Production
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Bid, scheduled and executed the production of training, informational and marketing videos
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Engaged employees and co-workers to stay current on trends and ever-evolving technologies
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Built long lasting relationships with clients, enabling HLM to bring in more revenue and to expand the company
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Assisted in UI/UX and design to launch revolutionary on-line editing website for market research clients resulting in a start-up endeavor for the company
2015 - 2016
Editor
HLM Production
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Mastered Adobe Creative Suite for efficient post production
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Turned over projects in average of two days
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Worked together with Graphic Designers and Clients for desired look/story
2015 - 2016
Production Assistant
Freelance
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Assisted in the production of commercials, feature films, corporate videos, and training materials, ensuring seamless coordination and execution of all project phases.
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Managed logistics, including scheduling, equipment setup, and on-set support, to facilitate smooth production workflows.
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Collaborated with directors, producers, and crew to ensure adherence to project specifications, quality standards, and client expectations.
Education
2020 - 2022
University of Cincinnati | Masters in Marketing
2011 - 2014
Ohio University | Bachelor of Science in Video Production
Awards
Gold Print Excellence Award | Graphic Media Alliance | 2024
Recognized for designing an outstanding close-up booklet in the pocket folder category, used for prospective students and families visiting the campus.
Mary McCormick Staff Excellence Award | UC College of Engineering and Applied Science | 2024
Awarded for exemplary service and significant contributions to the college's mission, as nominated and decided by peers.
Top 50 TEAM Marketing Award | OnCon | 2023
Honored as part of a distinguished team recognized for exceptional marketing strategies and impact in the industry.